From Just For Men
Natural-Looking ResultsPatented* Grey Target Technology formula blends with your original hair colour for perfectly natural-looking results.*U.S. Patent # 6,818,022Long-LastingWill not wash out. Lasts up to 8 weeks until the grey grows back.Strong & Fuller, Healthier-Looking HairNo damaging ammonia, so it's easy on your hair.With keratin, olive oil and vitamin E.