From Hovis
Our Hovis® loaves have been loved by families up and down the country for many years with each of our signature recipes baked with specially selected flours and grains. Our expert bakers created our original Hovis® Wheatgerm to give a distinctive taste bursting with flavour.Our original, little loaf is baked with wheatgerm, is a tasty source of fibre and protein. With its unique sweet and nutty flavour, it's been a favourite for over 130 years.