? Dual action treatment for itching and skin irritation. ? Up to 24-hour hydration. ? Soothes the skin leaving it feeling calm and comfortable. ? Suitable for infants over the age of one month. ? Non-greasy formulation. ? Perfume free and dermatologically tested.Emollient cream to treat pruritus, eczema, dermatitis and scaling skin conditions. E45 Itch Relief Cream provides effective relief for dry, itchy skin, leaving it feeling calm and comfortable. Our cream contains an anti-itch ingredient, lauromacrogols, which acts as a topical anesthetic and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions. It also contains urea, a moisturiser found naturally within the skin, which helps the skin retain moisture and has a soothing effect.